Etam PARIS is by far the number one lingerie brand in France. This brand aspires to put French Liberté on the global map and become the preferred French lingerie brand of women the world over. They are becoming more and more visible in Switzerland. especially thanks to the wonderful boutique they have recently opened at Rue de la Confédération. It’s a boutique-like no other in Geneva. Etam concept store is the 2nd boutique like this in the world, just after Paris.
Inside you will see inspirations for the catwalk, cosy changing rooms and a huge selection. Many very well prepared shop assistants will help you choose the ideal lingerie and the perfect size.